The story
Why this chapter matters.
This is where marketing met code for me. Python scripts running segmented B2B email at scale, an affiliate program built from zero, and landing pages designed from real behavior instead of taste.
What I built & ran
- Python scripts running targeted B2B email at scale with dynamic segmentation
- SEO, SEM and paid social for lead acquisition and brand visibility
- Built and launched an affiliate program — a new inbound revenue stream
- Deep page audits and new high-conversion landing pages informed by user behavior
- Blog and content strategy with user-generated content for trust and organic traffic
- Google Analytics and conversion tracking to measure and iterate
novintandis / meta
◈RoleDIGITAL MARKETING MANAGER
◷PeriodMAY 2016 — SEP 2018
Stack & systems
Python email automationSegmentationSEO/SEMPaid socialAffiliateAnalytics
Relevant offer
Want this kind of system?
Most booked2–5 days
Systems Diagnostic Sprint
€750–€2,500
For messy systems before a rebuild: I inspect the website, ads, analytics, CRM, e-commerce/ERP handoffs and reporting.
- System map and failure points
- Tracking and CRM handoff QA
- Website/e-commerce conversion review
- Automation and operations review
- Prioritized fix roadmap