HOME/DACH SMB LEAD-GENERATION SYSTEMS

LeadChamps — the system I ran.

Performance marketing plus modern web development for SMB clients across the DACH region — lead generation, conversion and UX in one role.

Role and work historyStack and systemsRelevant offer path
The story

Why this chapter matters.

My bridge into the German market: multi-client lead-gen systems where the ads, the tracking, the CRM automation and the website itself were all mine to build and prove.

What I built & ran
  • Google Ads campaigns (Search, Display, Retargeting) with GTM conversion tracking and A/B-tested spend
  • On-page and technical SEO with KPI tracking via analytics and heatmaps
  • HubSpot marketing automation: email sequences, contact segmentation, lifecycle campaigns
  • Omnichannel LinkedIn outreach: personalized sequences, conditional logic, cross-channel steps
  • Designed and developed responsive WordPress sites (leadchamps.co, sasa-interior.com)
  • LinkedIn and Facebook ad campaigns with personas, market research and retargeting funnels
leadchamps / meta
RoleDIGITAL MARKETING MANAGER / WEB DEVELOPER
PeriodSEP 2021 — OCT 2022
BaseISTANBUL
Stack & systems
Google AdsGTMHubSpotLinkedIn outreachSEOWordPressRetargeting
Relevant offer

Want this kind of system?

Most booked2–5 days

Systems Diagnostic Sprint

€750–€2,500

For messy systems before a rebuild: I inspect the website, ads, analytics, CRM, e-commerce/ERP handoffs and reporting.

  • System map and failure points
  • Tracking and CRM handoff QA
  • Website/e-commerce conversion review
  • Automation and operations review
  • Prioritized fix roadmap
Book a diagnostic sprint
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