The story
Why this chapter matters.
The founder chapter that explains everything after it: I've sat on the buying side of contracts, run delivery teams, and shipped a proprietary CRM with an integrated email-marketing system — so I build growth systems like an operator, not a vendor.
What I built & ran
- Structured and led three technical departments (mobile, desktop, web) for 6+ years
- Interim Head of Web: delivery management, architecture, code reviews, on-time releases
- Owned contracts, onboarding, requirement scoping, budgets, milestones and team KPIs
- Handled all client relationships: proposals, meetings, transparent reporting, post-delivery support
- Built a proprietary CRM with integrated email marketing for SMBs: segmentation, campaign triggers, reporting dashboards
- Shipped self-sponsored tools and packaged software; later ran Aroko's own SEO, content and performance marketing
aroko / meta
◈RoleCO-FOUNDER & CEO / HEAD OF WEB DEPARTMENT
◷PeriodAUG 2011 — NOV 2019
◎BaseIRAN
Stack & systems
Company buildingSoftware teamsContractsCustom CRMEmail marketing systemClient success
Relevant offer
Want this kind of system?
Most bookedper month · ongoing
Growth & Systems Retainer
€2,000–€9,000/month
A senior operator for the whole system: campaigns, site, CRM, reporting, automations and continuous improvements.
- Growth and campaign optimization
- Website and conversion improvements
- CRM/lifecycle automation
- Reporting and dashboard maintenance
- Operations and system improvements