HOME/FLOWS LAB

The frameworks, live and clickable.

Four working systems I build for clients — drawn as interactive blueprints. Switch tabs, click any node to inspect what it does and how it's measured.

Clickable blueprintsSystem handoffsBuilt from real work
S1 PAID SOCIALCLICK TO INSPECT S1 PAID SEARCHCLICK TO INSPECT S1 MARKETPLACESCLICK TO INSPECT S2 RETARGETING POOLSCLICK TO INSPECT S2 NURTURE LAYERCLICK TO INSPECT S3 CONVERSIONCLICK TO INSPECT CUSTOMER + EXPANSION AUDIENCES LOOP BACK · MEASUREMENT LAYER UNDER ALL STAGES
NODE

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Click any block in the blueprint to see what it does, what gets built there, and how it's measured.

Get this system built →
CLICKUTMS INTACT EVENTONCE + PARAMS CRM CONTACTSOURCE WRITE-ONCE WAREHOUSEONE USER KEY REVENUETIED TO SOURCE
NODE

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Click any block to see the check that keeps this link of the chain honest.

Fix your chain →
WELCOMEDAY 0 ACTIVATION NUDGESBEHAVIOR-TRIGGERED QUALIFICATIONUSAGE + FIT SALES HANDOFFHIGH FIT + USAGE SELF-SERVE UPGRADEIN-PRODUCT + EMAIL WIN-BACKDORMANT + RISK
NODE

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Click any block to see the automation logic behind it.

Build your engine →
SIGNUPSOURCE PRESERVED ACTIVATIONEVENT-DEFINED PQLUSAGE + FIT SCORE REVENUE + EXPANSIONJOINED TO SOURCE → ADSSIGNALS
NODE

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Click any block — this is the chain most freemium funnels never instrument past step one.

Instrument your PLG funnel →

These aren't decoration. They're the deliverable.

Get yours drawn

Every engagement starts with a map.

Book the free audit or send a project request — either way, you'll see your system on one page.

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